Phoenix SEO Strategies
Last week we focused on the benefit of backlinks and what they are. These backlinks need to be changed regularly to keep the credit for the backlinks with the search engines continues to build. This week’s installment of how to increase your Search Engine rankings we will focus on updating content on your website. Until recently updated content did not play into the overall ranking of your site. This recent change has done wonders for those have been updating your content all along. However for most this creates a challenge if they have not been in a habit of producing pertinent and compelling content on their site for their visitors to read. The best way to do this is Blogging. Write at least one article per month about what it is that you do and what makes you so good at it. Don’t be afraid to share your knowledge with others. If you post interesting and informative information people will come back and you will reap the benefits. Here are some great questions to ask yourself about your current content:
- How active is the website? Do you know how to find out if it is active at all?
- How often is the site updated? When was the last time your content was changed?
- Is the content still relevant to today’s search?
So for the last three weeks we have talked about the importance of SEO and some of the important steps utilized to gain traffic and improved rankings from the search engines. These are simple yet time consuming processes that are vital for the websites ranking and success at driving revenue from your site. Many other steps are required for an effective SEO strategies and for any questions contact your local SEO professional for additional details and instructions.